OpenAI, a leader in the field of artificial intelligence, is venturing into the social media space with a new platform designed to rival Elon Musk’s X. The initiative, led by OpenAI CEO Sam Altman, aims to integrate cutting-edge AI technologies into a social media environment, offering users innovative ways to create and interact with content.

The project, which is still in its early stages, will leverage OpenAI’s advanced models, such as ChatGPT and DALL·E, to allow users to generate text, images, and other forms of media directly within the social feed. This integration will enable real-time, AI-driven content creation, allowing users to engage more creatively with the platform.

At this stage, OpenAI is actively gathering user feedback to refine the platform’s concept. It remains unclear whether this new social network will function as a standalone app or be integrated into the existing ChatGPT app, which has recently become one of the most downloaded applications worldwide.

This move positions OpenAI as a direct competitor not only to X but also to Meta’s social platforms, including Facebook and Instagram, which have been incorporating AI features into their services. The launch of this new platform could provide OpenAI with valuable user-generated data, which is crucial for further enhancing and training its AI models.

Experts predict that this platform could transcend traditional social media roles by fostering deeper interactions between AI and human users. Rather than simply being a space for social engagement, it could bridge the gap between society and artificial intelligence, creating new opportunities for creativity, communication, and learning.

With its cutting-edge technology and innovative approach, OpenAI’s new social media platform is poised to significantly impact the digital landscape, offering a fresh, AI-powered experience that could change the way we interact online.While the project is still in early stages, we’re told there’s an internal prototype focused on ChatGPT’s image generation that has a social feed.

CEO Sam Altman has been privately asking outsiders for feedback about the project, our sources say. It’s unclear if OpenAI’s plan is to release the social network as a separate app or integrate it into ChatGPT, which became the most downloaded app globally last month. An OpenAI spokesperson didn’t respond in time for publication.Launching a social network in or around ChatGPT would likely increase Altman’s already-bitter rivalry with Elon Musk. In February, after Musk made an unsolicited offer to purchase OpenAI for $97.4 billion, Altman responded: “no thank you but we will buy twitter for $9.74 billion if you want.”

Entering the social media market also puts OpenAI on more of a collision course with Meta, which we’re told is planning to add a social feed to its coming standalone app for its AI assistant. When reports of Meta building a rival to the ChatGPT app first surfaced a couple of months ago, Altman shot back on X again by saying, “ok fine maybe we’ll do a social app.”

A social app would also give OpenAI its own unique, real-time data that X and Meta already have to help train their AI models. Musk’s Grok surfaces content from X in its results (Musk recently went so far as to merge X and xAI into the while Meta trains Llama on its vast trove of user data.

One idea behind the OpenAI social prototype is to have AI help people share better content. “The Grok integration with X has made everyone jealous,” says someone working at another big AI lab. “Especially how people create viral tweets by getting it to say something stupid.”

OpenAI has a lot going on, of course, and it’s unclear if its early-stage social media project will ever see the light of day. But its existence inside OpenAI shows how the company is thinking about expansion at a time when expectations for its future growth are sky high.

Madina Mammadova\\EDnews