I know the next World Cup [in the USA, Canada, and Mexico in 2026] is going to be a joint World Cup, but you've got to think about logistical aspects of it, for journalists as well as for fans, the amount they're going to have to travel, and the number of games.

Clearly, we love the World Cup, but I was in Russia last year for five weeks, and there wasn't a day that I wasn't at a game up until the knockout rounds. When one game finished, another one started, so catching up was mental.

Increasing it to 48 teams would logistically be tough, but clearly, this is about money. Drumming up interest in other countries, but it's about making more money, and that's what FIFA are prioritizing here.