Why is Microsoft planning to invest 4 billion euros in France?

Science & Tech 12:07 15.05.2024

US tech giant Microsoft has unveiled plans to inject 4 billion euros into the France's burgeoning artificial intelligence (AI) sector.

Citing statements from Microsoft President Brad Smith, Ednews reports via sozcu.com that the majority of the investment will be channeled into advancing AI capabilities, with additional initiatives including the establishment of a data center within French borders.

This announcement comes amidst a broader trend of major US corporations expanding their footprint in France. Amazon, another American tech titan, recently disclosed intentions to invest 1.2 billion euros in the country, alongside plans to create over 3,000 job opportunities. Amazon's cumulative investments in France since 2010 have surpassed 20 billion euros.

Joining the tech sector, pharmaceutical giants Pfizer and AstraZeneca have also committed substantial funds to France, totaling approximately €1 billion.

The French Presidency has heralded these developments, revealing that international companies are set to infuse a total of 15 billion euros into the country as part of the ongoing "Choose France" business event. This figure marks an increase from the previous year's summit, which garnered investments totaling 13 billion euros.

Against the backdrop of these investments, top executives from leading US banks including JPMorgan, Goldman Sachs, Morgan Stanley, and Bank of America are participating in the event. Their presence underscores efforts to bolster Paris's stature as a premier European economic hub, signaling confidence in France's business environment and growth prospects.

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