Microsoft's epic fail at courting youths with slang-filled email goes viral

Science & Tech 17:24 07.07.2016

Microsoft's latest attempt to court the Millennials who intern at the firm by speaking their language did not really go as planned since the tech giant apparently has no idea what slang words and catch phrases teens use these days.

Twitter user Patrick Burtchaell shared a hilarious, at times puzzling and definitely embarrassing email that his roommate received from a Microsoft recruiter, Kim. The message is addressed to "bae interns" inviting them to hang out together at Internapalooza, a large gathering of college students who hope to land an internship in some of Silicon Valley's biggest companies. It will be held on July 11.

​"Bae" is a shortened version for babe that could also describe a significant other. But in this case it could have been a typo, because the letter was sent out to interns located in San Francisco Bay Area. In any case, the letter does not stop there and the rest of the message is peppered with similar words.

There will be hella noms, lots of dranks, the best beast and just like last year, we're breaking out the Yammer beer pong tables," the letter said, describing the "exclusive after party" following the main event. "Hell yes to getting lit on a Monday night."

In case you are wondering what some of these phrases mean: "noms" stands for "food," while "hella" is a contraction of the phrase "hell of a." Getting lit could be translated as getting drunk and / or stoned. Drank stands in for a prescription cough syrup that contains codeine and promethazine.

​This letter might seem like a fake, but it is not. A Microsoft spokesperson described the email as "poorly worded" and not reflecting the company's values. "We are looking into how this occurred and will take appropriate steps to address it," the company added in an official response.

Needless to say, the email sparked a firestorm on social media.

​The letter is the latest awkward moment for the company that recently sparked ridicule after its Twitter AI turned from a friendly chat robot into a racist Hitler supporter in the blink of an eye. The company promised that Tay, supposedly modeled to resemble a teenage girl, will get smarter with every conversation. Instead, the AI said that it hated feminists and "Hitler was right" before the account was closed.

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